Energy Drinks

Energy Drinks

The Time Compression Ubertrend has made on-demand energy a requirement of daily living. Energy drinks, which got their start in the 80s, are now a $27 billion industry hoping to pump you up.

Drinking Coffee

Starbucks store Aruba

Interest in coffee has soared 31% in 10 years, creating a $70 billion global market. The trend is behind the fortunes of Keurig, Nespresso and Starbucks, which today is a $16.5 billion global brand.

Legalizing Marijuana


In 18 years, 23 states plus the District of Columbia have legalized medical marijuana. Two states have approved its recreational use. Now 52% of Americans say the drug should be made legal.

Connected Home

GE Aros air conditioner

Everybody wants to have a smart home. The interest in connecting devices in their homes will drive Americans to buy 36 million smart devices and 3 million hubs to manage them.

Chez José

Chez Jose

They cook your French entrée, your Italian pasta, your American nouvelle cuisine. There are 54 million Hispanic people in America. By 2060, there will be nearly 129 million Hispanics, comprising 31% of the U.S. population. Many toil in restaurants. Few own them. Expect that to change as Hispanic expertise moves up the company ladder. Most …

Drones (UAVs)

Parrot Bebop drone

After its consumer debut in 2010, drones have helped locate missing persons and shoot remarkably informative videos. According to the FAA, 30,000 commercial drones will ply the skies by 2020.

Cyber Insecurity


The Sony hack is a preview of things to come. We’re in a cyber war and the enemy is already remarkably adept at infiltrating business and pilfering more than 500 million financial records.

Digital Lifestyle

LaCie Christofle

Here’s a startling statistic: 49% of Americans have reduced spending on travel, food and healthcare in order to afford their technology. Welcome to the Digital Lifestyle Ubertrend — the marriage of man and machine. As technology become more tightly interwoven with the fabric of life, humankind is rapidly evolving along with it. Unconvinced? When we …

100 Mac Applications We Can’t Live Without

Pixelmator 3.0

Walter Mossberg’s exposé on the rise of the Mac computer for Re/code sums up all the reasons why Macs have become so ubiquitous. But Mossberg believes that the shift to cloud computing has become the great software equalizer. As a long-time Apple watcher, Mossberg should know better. Mossberg fails to note that that Apple’s groundbreaking …


CRM on the Mac


“We’re all salesman” is one famous adage of the successful. That’s why it’s imperative that you always maintain your contacts in perfect order. While we love our MacBooks and iOS gear, we’ve often wondered why CRM is so challenging on the Mac platform. A large part of the blame lies with Apple itself. While Apple …

Mattress Innovation

Tuft & Needle

There’s no more opaque business in America than the mattress industry. The art of selling an assembly of cloth, wood and steel springs, or foam as the case may be, is bedeviled by an industry resistant to any kind of change. The good news is mattress manufacturers are no longer sleeping soundly. Mattress sales are …

Middle Class Squeeze

I Love Lucy

The American dream is getting squeezed like a roll of Charmin bathroom tissues with no Mr. Whipple in sight. The median income for a male full-time worker in 2010 is virtually unchanged from 1973.

Yoga Culture

Yoga style

Yoga is now practiced by more than 200 million people worldwide, including over 100 million in India and 20 million in the U.S., more than triple the number compared to 1994.

India Style

India style

Indians now rank only second to Hispanic- or Spanish-surnamed actors on American TV, despite making up less than 1% of the U.S. population. Expect India Style to invade even our cocktail party food.

Time Compression


Engineer Percy Spencer at defense contractor Raytheon notices something peculiar. While testing a new vacuum tube, called a magnetron, a candy bar melts in his pocket. Intrigued, Spencer places some popcorn near the tube and watches in awe as kernels begin popping all over his lab counter. And so the microwave oven is born. Raytheon …