The Unbearable Drabness of Dressing

Michael Tchong

Taylor Swift and Jessica Alba
The Casual Living Ubertrend is leading to a world where the accepted global uniform is a t-shirt and a pair of jeans. Judging by the innovative vision of science-fiction wardrobe designers, fashion will eventually resemble Jessica Alba’s unitard outfit in the 2005 movie Silver Surfer.

Last week’s Met Gala, themed “Manus x Machina: Fashion in an Age of Technology,” drove celebrities, like Taylor Swift pictured above, to parade more daring than usual outfits. Yet one glance at typical apparel merchandise reveals a sea of look-alike fashions that stubbornly cling to the past and lack any innovation.

A notable exception is the yoga streetwear trend propelled by such pioneering brands as lululemon.

Who will disrupt the $225 billion U.S. apparel market?