Trends

Emoji

In January 2010, we wrote our first analysis on the use of smileys in which we advocated the adoption of a standardized emoticon language, dubbed EmotiScript. You are hereby forgiven

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Trends

Screensucking

Christmas 2015 was a beautiful day in San Diego. Joshua Burwell, a 33-year-old visiting from Sheridan, Ind., decided to hike Sunset Cliffs to watch the sunset. Witnesses noticed someone distracted

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Trends

Digital Lifestyle

Here’s a startling statistic: 49% of Americans have reduced spending on travel, food and healthcare in order to afford their technology. Welcome to the Digital Lifestyle Ubertrend — the marriage

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Trends

Unwired

When the Zenith Space Command remote control went into production in 1956, few could have predicted that this ultrasonic gadget would be the catalyst for a whole new era of

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Trends

Selfies-R-Us

The smartphone is behind another trend, the self-portrait or “selfie.” Proving that selfies are a cult hit, a telescoping wand designed to help smartphone users take better selfies is now the “hottest gift.”

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Trends

LED Lighting

Propelled by high-profile innovations and new laws, LED lighting is poised for spectacular growth. LED lights offer major energy savings, an ability to change into millions of colors, plus smart features.

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Hi-Def Makeup
Trends

High Definition Makeup

The Digital Lifestyle Ubertrend is affecting cosmetics. High definition makeup has captured the imagination of consumers because it promises to withstand the microscopic scrutiny of HDTV.

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Trends

Control Freak

The Unwired Ubertrend is spurring another trend: Control Freak. Spurred by a freedom from wires and spoiled by the instant gratification of technology, people are demanding ever more control.

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Ellen DeGeneres Oscars selfie
Trends

Celebrity Worship Syndrome

One third of Americans are obsessed with celebrities, leading to a modern affliction dubbed Celebrity Worship Syndrome. This voyeurgasmic trend is being propelled by the rapid proliferation of smartphones.

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